Paradise

This poster barely gives anything away. It focuses on the female romantic lead, Kitty Cranston (Betty Balfour), whose name appears as large as the film’s title. Her sheer dress, exposed flesh, large corsage and make-up suggest a carefree flapper of the 1920s but apart from looking demurely away from the viewer, there are few other cues to tell us the plot of the film. There isn’t even a tagline. Despite being an attractive poster, it fails to effectively ‘sell’ the film.