A General Motors Holden representative directly addresses the viewer.

This advertisement begins on a building site with a man loading a sheet of plywood onto the back of the new Holden utility. A voice-over describes purchasing the new ute as a 'six way investment’.

This clip explains the methods used to design the new model FE Holden.

The ad features a montage of Australian outdoor scenes including the beach, sporting events (yachting, golf, cricket and football), the Australian flag and native fauna.

A young family climb into their Holden and drive through the suburbs as the voice-over narration describes the car’s suitability for a family.

This advertisement opens with a row of Holden cars, soon to be loaded by crane onto ship.

This black-and-white television advertisement for the Holden HQ Kingswood sedan begins with a stationary sedan positioned against a waterfall.

A young family visit their local Holden dealer to purchase a used car. The male voice-over describes the reliability of the Holden dealer and the quality of his stock.

This advertisement for the 1969 Holden HT Kingswood sedan features voice-over narration and an accompanying jingle about the 'new generation Holden’.

This advertisement for the 1968 Holden HK Premier, narrated in voice-over by John Laws, features young people and city life over the course of a day and evening.